ASRINI, Wayan; PRATISTI, Cahyani. Potensi brand personal identity dalam keputusan pembelian konsumen generasi Z pada produk H&M di Indonesia. MBR (Management and Business Review), [S. l.], v. 8, n. 1, p. 74–88, 2024. DOI: 10.21067/mbr.v8i1.10005. Disponível em: http://ejournal.unikama.ac.id/index.php/mbr/article/view/10005. Acesso em: 21 nov. 2024.