Hidayat, Candra Wahyu, Universitas PGRI Kanjuruhan Malang, Indonesia, Indonesia
-
MBR (Management and Business Review) Vol. 7 No. 2 (2023): Desember - Articles
Peran brand image sebagai mediasi pengaruh brand ambassador dan social media marketing terhadap minat beli produk
Abstract PDF -
MBR (Management and Business Review) Vol. 7 No. 1 (2023): Juni - Articles
Peran electronic word of mouth terhadap keputusan pembelian ulang: Citra merek sebagai mediasi
Abstract PDF -
MBR (Management and Business Review) Vol. 7 No. 2 (2023): Desember - Articles
Peran digital marketing terhadap minat beli pada Tiktok Shop dimediasi electronic word of mouth
Abstract PDF